Thanks for sharing! I'm not a developer, but an analyst. I know SQL fairly well and some javascript, but no coding experience apart from writing code for google analytics. How easy/cheap would it be to build a custom analytics solution like that? It's probably beyond my personal skills, but do you think it's possible for someone with my skillset to find a developer and supervise them? Can you point me to some resources or stories of it being done?
We recently launched mobile SDKs for iOS and Android at Snowplow (https://github.com/snowplow/snowplow), so that's probably the easier route to go than a full-blown custom build :-)
Yeah seems good and I will check it in depth. It seems not provided out of the box, but I assume I can use MS SQL/HDInsight as a backend, instead of Redshift? Maybe you should consider including Azure as an infrastructure partner. I'm a consultant in the non-valley space (rest of the world). Lots of folks like me are looking for what you've developed. Most are pretty big MS fanboys. Just saying :)
Sorry I forgot to qualify my comment in that I think its a great solution for startups who are comfortable with SQL and a little bit of coding to glue a system together.
For non technical people, Mixpanel def seems like the best product.
