It's funny, Google stuck and when I first heard it in college I thought it sounded silly. However, I agree. Google is easier to type on the keyboard while duckduckgo is not quite seamless. Maybe change it? Or find some sort of abbreviation?
Google stuck and when I first heard it in college I thought it sounded silly.
But the word 'googol' (1 x 10^100) is familiar to most geeks and suggests the service involves very large numbers, which is the sort of thing you'd expect of a search engine. So the name makes sense to the techie demographic that are likely to be opinion leaders for their non-technical friends. IIRC Google didn't spend any money on marketing for the first few years, and when it did advertise at first it was only for recruiting staff.
I don't find duckduckgo hard to type, it just makes me think of Angry Birds-type casual gaming.
does it really matter? nearly every browser allows you to add custom search engines, and change the default one. if you set duckduckgo as the default search engine, you don't ever have to type in duckduckgo - you can just use your address field.
That's a false comparison. It's not just that asdjflas... takes a long time to type, but it's also really hard to remember.
DuckDuckGo is probably easier to remember than most names. It just happens to take a little longer to type than Google or Apple. The Awesome Bar and Omni Bar make it less of an issue, though.
Supercalifragilisticexpialidocious is only easy to remember because you already have a reason to remember it (ie a strong brand, Disney, has already pushed it into your memory).
If it didn't have a movie behind it, you'd say, "Super-what?"