I think this is silly. Lawyers do not make money by suing people. People sue people and lawyers represent them. You can be your own lawyer, although it will probably not work out in your favour almost all cases.
That's not entirely true, the term 'ambulance chasers' was coined for a reason, and there are plenty of instances where both sides still lose and only the lawyers gain anything substantial (class actions).
Where can I sign up for your cable TV plan? Mine is filled with adverts from various law firms soliciting their services for anything from personal injuries to social security disability to asbestos-related diseases, various pharmaceutical-related claims, and a dozen other things. Yeah in the end the client is the one making the claim, but the lawyers are the ones who talked them into it.
You mean like ... lawyers?