Oh, yes, you can. But I think its probably beyond the technical abilities of many authors.
If there was a cheap, e-book-only publisher around that could help with all of the traditional publisher duties (editing, typesetting, advertising, etc) without the overhead of actually printing anything (or at least with being able to print things on demand rather than buying a big batch and praying) I think there would definitely be money to be made.
The number of submissions that large publishers get every day has got to be staggering - what if a small company could dedicate their extra resources to actually reading through more of them than Random House can? The beauty of the novel that it is pure content, especially on an e-reader.
If there was a cheap, e-book-only publisher around that could help with all of the traditional publisher duties (editing, typesetting, advertising, etc) without the overhead of actually printing anything (or at least with being able to print things on demand rather than buying a big batch and praying) I think there would definitely be money to be made.
The number of submissions that large publishers get every day has got to be staggering - what if a small company could dedicate their extra resources to actually reading through more of them than Random House can? The beauty of the novel that it is pure content, especially on an e-reader.